KNITRINO - Knitting Made Easy App

MY ROLE

Researched and designed forward-thinking, never-before features to modernize an intricate craft
Collaborated with founders/business and partner development team to plan, execute, test, and iterate on the product roadmap
Part of the team to launch the application successfully on both iOS and Android with high ratings (4.5+)

THE PROBLEM

Knitrino is the brainchild of two passionate sisters and founders who aim to revolutionize knitting and make it accessible to a wider audience. In their own words, Knitrino functions like Google Maps for knitting patterns, offering a range of features such as stitch tutorials, progress tracking, personalized sizing, and even the ability to view charts in your chosen yarn colors. With Knitrino, there's no need for PDFs or printing; simply purchase your pattern and get started on your knitting project right away!

The team came to me with an ask to craft Knitrino's user-friendly patterns and exceptional user experience to provide a knitting journey of the highest caliber, while fostering a vibrant marketplace and a sense of community among knitters.